Dermalogica X Must Be Nice collaboration
Dermalogica South Africa introduces an incredibly meaningful collaboration with local business Must Be Nice. Created by Michka Wilson, Must Be Nice is dedicated to making nice words louder and more accessible to everyone through thoughtfully designed affirmations.
The collaboration was also introduced alongside the launch of Dermalogica’s most anticipated product innovation of the year, the Daily Milkfoliant. Daily Milkfoliant is available to purchase across all brand retailers, stand-alone stores and online. Daily Milkfoliant is a calmer and more peaceful product to exfoliate your skin. By partnering with Must Be Nice, Dermalogica is showing the consumer the power of adding daily affirmations to our daily skincare regime. It gives us every reason to prioritise personal wellness alongside daily exfoliation.
The limited edition collaboration offers Dermalogica consumers a set of affirmation cards created by Michka Wilson of Must Be Nice when they purchase the all-new Daily Milkfoliant online. This meaningful gift with purchase will prompt consumers to pair their daily exfoliation with a daily affirmation card. This also provides an essential balance to your everyday self-care routine. Of course, the luxurious exfoliation experience pairs perfectly with a much-needed moment for a positive daily affirmation.
Words of affirmation
“Collaborating with Dermalogica has been an absolute dream. I truly believe in and love getting to share affirmations and good words with people. And getting to share that love and platform with Dermalogica is overwhelming, in the best way. Thank you for championing on and believing in local creators. And most of all thank you for believing in people in ways that go deeper than the surface”.
Michka Wilson
“I love that Dermalogica’s values reach beyond just the surface. They care enough to encourage and also support how you feel and how you’re doing on the inside too. I hope these cards bring you peace of mind while doing your skincare routine so you can know just how glowing and beautiful you always are,” she adds.
Michka’s words of affirmation perfectly resonate with the new Daily Milkfoliant. It is a calming exfoliating powder that smooths and soothes all different skin types. Exfoliation is often a misunderstood skincare step. People feel overwhelmed and confused by the intimidating messages around this so the thoughtfulness around the collaboration, as the building blocks for a daily moment of positivity, is beautifully aligned.
This offer is available online only at www.dermalogica.co.za while stocks last.