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The Diamond Edition Live Virtual Sale from Strauss & Co

May 27 @ 7:00 pm - 10:00 pm

Strauss & Co The Diamond Edition Live Virtual Sale

Prepare to be swept away by the brilliance of exquisite diamonds at Strauss & Co’s highly anticipated “The Diamond Edition” auctions. This glittering event, the renowned auction house’s first jewellery sale of the year, opens for online bidding on May 17th, 2024,  and of course, it offers a treasure trove for discerning collectors and jewellery enthusiasts alike.

A Meticulously Curated Selection

Boasting over 100 meticulously chosen pieces, including 45 reserved for the exclusive live Evening Sale. These exceptional works of jewellery art range from captivating gemstone creations to bold gold statement pieces, with a spotlight on dazzling diamonds. Renowned brands such as Cartier, Bvlgari, Boucheron, and Tiffany & Co. make an appearance, ensuring a selection that caters to every taste and desire.

Beyond Brilliance: A Symphony of Styles

While diamonds take center stage, the auctions also offer a symphony of styles that capture the imagination. Elegance meets opulence with statement rings featuring vivid yellow solitaires and contrasting gemstone pieces, such as the captivating emerald and sapphire fan earrings. Yellow gold continues its reign, adorning chunky dress rings, necklaces, and bangles, with one serpent-inspired bangle blurring the lines between jewellery and art.

Evening Sale Showstoppers: Where Luxury Takes Form

The live Evening Sale presents a carefully curated selection of breathtaking pieces designed to make a lasting impression. Imagine a two-toned emerald and sapphire masterpiece or a captivating emerald and diamond ring featuring a nearly 6-carat centre stone. Diamond enthusiasts will be spellbound by a vivid yellow diamond solitaire, weighing in at over 3.7 carats.

Online Day Sale Delights:

The online Day Sale offers its own set of treasures, including a dazzling white gold diamond solitaire with intricate milgrain detail and a timeless diamond-encrusted wristwatch by Tiffany & Co. Whether you seek a classic solitaire or a statement piece, the Day Sale promises to delight with its diverse offerings.

Experience the Brilliance: Don’t Miss Out!

The Diamond Edition auctions will open for online bidding on May 17th, 2024. The sale will close on May 27th, and the live Evening Sale will take place at Strauss & Co in Johannesburg on the same evening. To schedule a viewing appointment and experience these captivating jewels firsthand, please contact Strauss & Co.

Key Dates:

  • Online Bidding Opens: May 17th, 2024
  • Online Day Sale Closes: May 27th, 2024 at 2:00 PM
  • Live Evening Sale: May 27th, 2024 at 7:00 PM


May 27
7:00 pm - 10:00 pm
Event Category:


Strauss & Co
011 728 8246
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